Social media Growth
Social Media Growth
GROW YOUR BUSINESS THE SOCIAL WAY
Growth of social media
Why you need to invest in your growth of social media
Social media is everywhere you look. It is so entrenched in our everyday lives – both personal and professional. From the stay-at-home-mum to tradies and CEOs, social media is in the hands of every one of your potential customers.
By adding social media marketing to your marketing efforts, you are making your business visible 24/7 to a captive audience. If you’re not on the social network, that new customer will be taking their business elsewhere in the click of a button or the tap of a screen.
Why Social Media?
- It’s measurable in real time
Social media is fantastic at providing measurable, quantifiable data for your marketing efforts. You can quickly and easily see how many people are viewing your posts, engaging with you by liking, commenting and sharing your posts, and clicking on your ads. No more waiting a month or two to see the benefit gained from more traditional forms of advertising.
- It’s targeted
If you know who your target market is, you can define your advertising efforts to those subsets of people. If you don’t know, social media allows you to test advertising to different demographic groups and geographical areas. No more finding a needle in a haystack – reaching your target market has never been easier!
- You can set your own budget
Traditional advertising can burn through your budget quicker than a mouse through a cheesestick. Social media is more budget friendly – allowing you to set your own limits.
- You are more connected with your customers
Social media allows you to interact with your customers on a personal level like never before. Real time engagement with your customers allows you to get down to the nitty gritty and find out what really makes them tick and what they want from your business.
- It allows transparency
With social media there is nowhere to hide. Providing good customer service is of integral importance as everything is made public for consumption. The benefit is that good businesses can thrive from positive PR.
So if you have delayed getting onboard with social media, make the change and get social.
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