5. Four ways to trim down your business
The concept of a lean is similar to an elite athlete to the extent that all food is fuel and almost nothing is wasted. A lean business must be resourceful but also flexible in its approach to the market.
In order to run a lean business you must:
1. Keep the customer at the forefront
2. Be cost effective in the research phase
3. Get smart with technology
4. Make the right decisions quickly
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