Ray Kroc Quote
Are you risk averse? If you do not like to take risks you should probably try employment. There is no place for people who fear risking in the business world. This view was held by Ray Kroc, the Founder of McDonald’s. He said these words: “If you’re not a risk taker, you should get the hell out of business.”
If you think about it, business is never straightforward. There is always a chance to make a loss, lose a loyal customer, get a bad supplier or get in trouble with the law and a lot more.
The best thing to do, as Ray Kroc implies, is avoid fear as it will always be there.
Find a place within yourself where you can lock up fear so it does not get in the way of your business. With fear out of the picture, you can do as Ray Kroc did when he created McDonald’s.
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