Facebook marketing tips from Bottrell Accounting and Taxation

Facebook marketing tips from Bottrell Accounting and Taxation

Advertising, Marketing & Selling Products & Services for your business on Facebook is something that should be well planned and requires that you understand the Social Media platform to insure the success of your Business Page.

Facebook Business Page Hint & Tips.

1)     Why should you be on Facebook?

Not every business should be on Facebook! Figure out where your target market is and focus on the platform(s) that will have the highest pay off for your business. Social Media, Twitter, Google+ & Linkedin.

2)     What are your goals or what are you trying to achieve from social media. Some of your Business Goals may be:

• Create brand & product awareness
• Build community support
• Show your professional expertise
• Educate the community & your customers
• Stay top of mind (In front of the pack)
• Increase your business reach (Regional, State, Australia & World Wide)
• Generate traffic to your website, online shop, facebook, twitter or linkedin
• Build new partnerships, alliance partners etc
• Provide Customer Service
• Increase sales & improve profitability.

3)     Maximise your Facebook Page

Facebook gives you space which can leave a lasting impression on your Page visitors. Make sure to pay closeattention to your Cover image, Profile image and About section.

4)     Post & Be Active

Posting at random or not regularly enough can leave a negative impression on your page visitors and affect your reach. Also, posting too frequently can have an adverse effect on your Page engagement.

5) Invest in the Facebook Page

Include Facebook ads to your marketing budget to help increase your Likes, engagement, visibility, promote events, market your products or services, etc.

• Promoted Posts
• Sponsored stories
• Facebook ads
• Offers

Interested in joining our team? Why not apply today? 

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The Bottrell group incorporates Bottrell Business Consultants, Bottrell Accounting & Taxation, Maitland Accounting & Taxation, East Maitland Accounting Services and Mobile Bookkeeping & Recruitment.

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• Bottrell Accounting & Taxation – Visit out website
• Bottrel Business Consultants Pty Ltd – Visit our website
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• Mobile Bookkeeping & Recruitment – Visit our website