LOOKING FOR THE BEST BRISBANE ACCOUNTANTS ON THE MARKET? Let’s be honest, there are a lot of Brisbane accounting firms to choose from these days. Every corner you turn there is a new accountancy practice opening its doors claiming to deliver the best accounting outsourcing service possible. How do you know you [...]
Sydney accountants taking businesses to the next level. Look no further. Our Bottrell Business Consultants Sydney team are revolutionising the way Sydney accountants do practice. Well, that’s what we like to think. We believe making a change starts with looking internally first, and our Sydney team are doing just that. Led [...]
So you’ve been cruising along with your current accountant and haven’t really thought about it much. Therein lies the problem! If you tick one, two or all of the below issues, we believe it’s about time you started the hunt for a new Melbourne accountant to look after your business. You haven’t heard from your [...]
If you are looking for a Newcastle Accountant to take your business to greater heights then you have come to the right place. Newcastle is proud to be the founding location of the first Bottrell Business Consultancy and continues to be the leading accountancy practice in the Newcastle and East Maitland area. Gavin [...]
8 COMMON MARKETING MISTAKES 8 COMMON MARKETING MISTAKES 8 MOST COMMON MARKETING MISTAKES OF SMALL BUSINESS OWNERS Good marketing takes practice and trial and error. To help you speed up your practice, we have the top 8 most common marketing mistakes of new business owners, in a bid to help you get on the [...]
There can be an unfortunate stigma out there that accountancy firms are a stale bunch that are just focused on the numbers and that’s it. Sound familiar? Fitting the mould in your mind? Well at our East Maitland Bottrell Business Consultants, we are smashing that stigma out of the park. Led by founding [...]
So you’ve been cruising along with your current accountant and haven’t really thought about it much. Therein lies the problem! If you tick one, two or all of the below issues, we believe it’s about time you started the hunt for a new Melbourne accountant to look after your business. You haven’t heard from your [...]
FACEBOOK ALGORITHM FACEBOOK ALGORITHM THE FACEBOOK ALGORITHM – THE EVER CHANGING BEAST Facebook is a huge and wondrous beast. One day you think you have the hang of it and boom! Those clever facebook IT experts have gone and changed the way they do business and we are back to learning the ropes again. [...]
A/B TESTING WITH MAILCHIMP If you are not familiar with the term, A/B testing (also known as split testing) is the process of comparing two webpages, apps, enewsletters or the like and comparing which results in more conversions. Both options have different variables and are shown to a similar audience at a similar time [...]
SEO IMPORTANCE SEO IMPORTANCE THE IMPORTANCE OF SEO IN YOUR SOCIAL MEDIA STRATEGY When we talk about SEO we often focus on your website and ensuring your content and site is SEO optimised to encourage traffic. Of equal importance is considering your SEO in your social media strategy. In a way, you may [...]
TAKING YOUR FIRST STEPS TO SELLING ONLINE You have a bricks and mortar store but have been delaying and procrastinating selling online… until now. Sound familiar? The great news is that with so many simple online selling platforms now available, the prospect of taking the jump to an online store is a lot [...]
WEBSITE HOME PAGE VS LANDING PAGE WEBSITE HOME PAGE VS LANDING PAGE WEBSITE HOME PAGE VERSUS LANDING PAGE – WHICH IS FOR YOU? There is a succinct difference between directing people to your website home page or a designated landing page. The first thing to do is to define what a landing page and [...]
TOP 5 EMAIL CAMPAIGN LEAD GENERATION IDEAS TOP 5 EMAIL CAMPAIGN LEAD GENERATION IDEAS TOP 5 EMAIL CAMPAIGN LEAD GENERATION IDEAS When you are going to the trouble of building your database, nurturing that following and creating fabulous email marketing pieces to send out, the last thing you want is a message that just [...]
WORDPRESS VS WIX WORDPRESS VS WIX WORDPRESS VS WIX THE TOP 2 DIFFERENCES When looking to develop your own websites, the choices are many. Do you go down the traditional and longstanding Wordpress or venture to the new and growing website builders such as Wix? Both wix and wordpress are brilliant website building [...]
Website Design-Functionality Website Design-Functionality WHY THE DESIGN AND FUNCTIONALITY OF YOUR WEBSITE IS KEY Let’s talk about the two key components of a good website – good design and great functionality. The design of your site will determine whether people will stay on, and be encouraged to look further when they hit your [...]